Who we are
Michael Gray
Michael is an Economics graduate from Bristol University. He worked
for 3 years as a marketing analyst at Mitsubishi Electric (UK) Limited
where he was responsible for all qualitative and quantitative research
into the consumer electronics market. In June 1984, he was elected
to the role of vice chairman of the British Radio and Electrical
Equipment Manufacturers' Association (BREMA).
Moved to Marketing Solutions (the largest specialist marketing consultancy
in the UK and part of the Boase Massimi Pollitt Partnership), where
he spent a further 3 years. Worked as an account planner on a wide
variety of marketing projects for clients including the British Waterways
Board, British Telecom, Sinclair Research, The Mortgage Corporation,
Nabisco Foods (Grocery Division) and ICL.
Briefly assisted in the establishment of a New Business Development
Unit within Marketing Solutions, before being promoted to the position
of consultant/account manager. Further strategic and tactical marketing
projects undertaken for clients including British Telecom, The Meteorological
Office, Coca Cola and Schweppes Beverages Ltd, Sketchley plc and
Allied Breweries.
Set up Gray Associates Ltd in August 1987.
Howard Gray
Before joining Gray Associates, Howard worked for Daniel
J Edelman Ltd, an international public relations consultancy. As
an account manager in their large publications division, Howard was
responsible for the writing and editing of a wide variety of corporate
publications, from glossy magazines to sales brochures. Some of these
publications were produced as an integrated part of a public relations
campaign, others were designed to exist in their own right as, for
example, magazines sent to a company's customers and other interested
parties.
Howard also spent some years in magazine publishing prior to joining
Edelman's, working on the editorial team of a group of arts magazines.
Since joining Gray Associates, he has written on a wide range of
business subjects and has produced magazines, brochures and multimedia
presentations for a variety of clients, including BT, Network Rail,
Martin Dawes and O2. Howard has an English degree from the University
of East Anglia.
Simon Priestley (Senior Consultant: Contact Centres)
Simon has seven years experience of contact centre senior management
in change/ development roles, always in multi-site, multi-skill operations
of 800 - 4000 agents. Following senior management roles at AIR MILES
Travel Promotions Ltd, part of British Airways and T-Mobile, his
latest role was as Head of Capacity and Yield, Thomas Cook Sales
Centres, based Peterborough. Fast payback major transformations that
Simon has worked on include: three workforce management solution
implementations including Europe's first 1000 agent Blue Pumpkin
install; the first Virtual Contact Centre in Europe built on Energis
/Aspect technology for intelligent call routing; and the implementation
of a queue management system. He has also worked on several process,
integration and business improvement projects including: three planning & forecasting
process implementations based on own business models; optimisation
of resource management processes, optimisation of contact routing
structures, contact / resource integration; call quality monitoring
systems implementations, procedures and standards; multi-media systems
including Email, SMS and web chat; and bespoke integrated MI & balanced
scorecard solutions. Simon is a regular conference speaker on call
centre & workforce optimisation, including Call Centre Expo 2003,
Customer Service Excellence Forum 2003, Customer Contact Solutions
2004, European Contact Centre Summit 2004. He worked on change and
automation project management for several years before working in
contact centres.
Philippa Sidle
An Oxford English graduate, Philippa began her career as a journalist
writing for the computer games press. She moved into publishing and
PR, working first to promote business and management books, and then
in the corporate communications department of AEA Technology where
she wrote and produced corporate brochures and a magazine for schools.
From there she became a consultant with Le Fevre Communications,
a full service PR agency with a broad client base. As well as managing
communications for international ingredients manufacturer Cerestar,
she provided specialised writing support for every other account
handled by the agency - including BT, Lloyds TSB, HFC Bank, computer
games giant Eidos and many other financial, trade, technical and
consumer clients. Started working for Gray Associates in mid 1999.
Richard Gregory
Richard is the principal of Richard Gregory Design Company, an independent
design company that specialises in the creation and production of
corporate identities, corporate and promotional communications, advertising
and design for print. His career in design dates back to 1971, since
when Richard has held senior positions at several major design and
advertising agencies including Marketing Solutions, Edward Briscoe
Design and Primary Contact. Richard is currently also a part time
lecturer at the Surrey Institute of Art and Design.
Stewart Bickel
Trained at the London School of Printing, Stewart is the principal
of Supergiant Publishing, a design and production studio located
in the West End of London. Stewart's work experience spans many years
of creative writing and magazine production working for major publishing
houses - as well as for Trinity Publishing, a state-of-the-art production
and repro house. Stewart set up Supergiant Publishing in 1993.
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